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Southern Lights

40 Spectacular Holiday Nights in November and December

12 Days of Christmas

THE IMPACT OF YOUR INVOLVEMENT

Your support symbolizes a shared commitment to established Kentucky traditions and strong family values.

Sponsorship dollars help mitigate the expense related to the 4,000 man-hours it takes to assemble more than 100 light displays (approximately 315 individual structures) along with an additional 4,400 man-hours to manage the 40-day event.

Sponsorship dollars facilitate the ability to offer a low-price affordable vehicle admission price to the thousands of loyal visitors who come year after year with their families.

There are multiple levels of participation that allow you to join in this treasured tradition.

Your business will gain exposure and be appreciated for making this valued tradition available to so many families.

All proceeds benefit the Kentucky Horse Park Foundation, a 501(c) (3) charitable organization dedicated solely to enhancing the Kentucky Horse Park.

Rolex Sponsors

SOUTHERN LIGHTS EVENT PROMOTIONS

Exposure beginning in mid-November through the end of December

Television

  • Over 290 advertising spots
  • Reach of 950k+ and impressions of 2.7million+

Radio

  • Over 750 advertising spots
  • Reach of 250k+ and impressions of 680k+

Print

  • 700,500 Reach
  • Social Media – Boosts

Digital

  • Television streaming, KY.com, Mobile ads and Lex.com email blast
  • Over 600k+ impressions
Friends of Coal